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Concrete workers are regularly under-appreciated and their skills and experience are under-estimated. And yet, in spite of all that, they consistently prove themselves to be hard-working, resilient, and innovative—they always persevere…not just because it’s their job to do it, but because that’s who they were born to be.

‘Born to Build’ is all about honoring American concrete workers and recognizing that our industry is nothing without their doggedness, creativity, pride, and strength of character; and about knowing that we would get nowhere without that spirit of determination they bring to everything they do.

STORIES FROM THE JOBSITE

“My dad started the company and he taught us how to work. He even made us work for someone else before we could work with him. Times have changed and now I’m out here with my sons teaching them the value of hard work and integrity.”

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“We all do good work, but I’ve found the secret to my success is how I talk to people. It’s about being honest and real. After that, I let the chips fall as they may.”

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“A lot of people my age don’t always find the trades to be all that appealing, but I can’t get enough of it. There are so many opportunities”

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“I started as a welder right out of high school, but when work slowed I joined the labor union. Much like welding, I was good at building things and using my hands. This helped me as a laborer because I was able to read blueprints and lay things out properly.”

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“Working in concrete can sometimes land you in some unique places. In fact, there are times when I forget where I was working just a few days prior.”

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“Nobody ever notices us guys that work in the concrete industry.  People often see us out here, but they don’t notice our work until they start standing a building on it.”

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“My dad was a general contractor for 47 years and I grew up watching him work. In fact, it was mandatory each spring and summer break that I was out on the job working with him.”

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“I’ve been doing this since ‘86 and I can’t travel a mile within a 20-mile radius of our town where I haven’t seen our work. “

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“I’m now 60 and finishing is what I love.  My hope is when the time comes for me to retire my team can continue to love it as much as me.”

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“I grew up watching my old man work in this industry. After graduation, I ended up working in banking but quickly realized I needed something more, something I could be proud of.”

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“After serving in the military, I needed to join the civilian life and start a new career. I’ve always enjoyed working with my hands so when this opportunity presented itself, it just felt right”

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“Sometimes we only have minutes to do what we do. You only get one chance, one chance to do it right.”

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“I grew up with my father and grandfather working in this industry. I still remember those days when they would roll up to the house with their mixer parked out front.”

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“I kind of fell into this industry. Prior to this, I worked in the drapery business. When that industry switched from contractors to employees I quickly found myself without work.”

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“The average person looks at a sidewalk and sees a sidewalk, but for me I see an opportunity to make a comfortable income for my family.”

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“Being 52, I start my days early by stretching, eating healthy and heading to the gym. I’ve got to keep myself strong to keep up with the demands of this industry.”

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“Although we each run our own companies today, we’ve learned that teaming up from time to time helps keep us on track and on schedule.”

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“24 years later and every day is still unique. You never know where you’re going to go, who you’re going to see, or what job you might be a part of.”

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“When you’re in a job with all men it can be a little intimidating, but I quickly learned that we women can do just as much as these guys.”

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“You’re constantly go go go, but once you’re done, there’s nothing more satisfying than seeing your work shine.”

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“After 30 years in the hardwood flooring business, I realized I had to either be quiet and finish my career, or go do something else.”

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“I used to do commercial dive work. When you’re underwater you’re alone with only your thoughts, but up here we’re an army of individuals.”

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“Working in concrete gives you plenty of time to think. I’ve often wondered what if it’s 10,000 years until they dig up this piece of concrete?”

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“17 years ago someone saw something unique in me. I didn’t know much about framing or concrete, but they gave me a chance.”

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“Sure, it’s tough and takes its toll on the body, but concrete is in my blood. Like many in the trades, I started when I was young and I stuck with it.”

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“My adventure began 33 years ago while doing mission work in New Mexico. Upon my return, this opportunity presented itself at a time when I needed it most.”

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